Use Keyword Bookmarks to see the keywords' trends over the last 12 months. Explore other keyword details to confirm your niche ideas. Build rockstar listings with the most appropriate keywords.

To add a specific keyword to tracked keywords (bookmarks), use the bookmark icon next to the keyword in the Keyword Finder or the checkbox next to the keyword and the "Add to bookmarks" at the top of the list. Add chosen bookmarks to the existing keywords folder or create a new folder. Store keywords in separate folders so that you can segment them according to your needs.

Group bookmarked keywords in nice and neat folders so that you have everything in the right place. Each folder with keywords contains data about each specific keyword. Keyword details include:

  • Keyword as such - what the users are searching for
  • Broad search volume - the number of times the broad variation of the keyword was searched for on Amazon in the past 30 days. Broad variation of the keyword includes additional words in the keyword Exact search volume - the number of times this exact keyword has been searched on Amazon in the past 30 days
  • CPC - is an approximate sum of money that advertisers are paying to bid on this keyword. It helps to compare different keywords in terms of marketing cost projections
  • Competition - the number of advertisers bidding on each keyword, relative to all keywords. It helps you understand how competitive the keyword is and compare it to other keywords. The higher the number - the higher the competition is

Expand the keyword details to see the keyword trends over the last 12 months to track the keyword's seasonality and demand.

In case you would like to delete the specific keywords from bookmarks, use the bin button.

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